Group Account Director – Social Media – Dubai, United Arab Emirates

About this opportunity: A senior leadership role with a leading agency, overseeing multi-market social media portfolios and shaping platform-native strategies that deliver real business impact. You will be the strategic partner to senior clients, driving content excellence, innovation, and KPI-led performance across key social channels.

About the Role

In this role, you will lead multi-market social media accounts, owning the strategic direction, creative quality, and performance outcomes for a portfolio of key clients. You will guide cross-functional teams – including strategy, creative, content, and media – to deliver platform-native ideas that resonate with audiences and achieve measurable results. Acting as a trusted advisor to senior stakeholders, you will strengthen client relationships, identify growth opportunities, and champion best-in-class social thinking. You will also oversee budgets, resource planning, and workflows to ensure seamless delivery and consistent excellence across all social touchpoints.

Key Responsibilities & Deliverables

• Lead the strategic direction of multi-market social media accounts, ensuring strategies are platform-native, insight-led, and aligned with clients’ business objectives.
• Oversee development of social content calendars, campaigns, and always-on programs that drive engagement, brand equity, and performance KPIs.
• Manage and mentor cross-functional teams (strategy, creative, community, media, analytics) to deliver integrated, high-quality work on time and on budget.
• Act as senior client partner, leading key presentations, QBRs, and workshops while nurturing long-term, trusted relationships at C-level and senior marketing level.
• Own account financials, including budget setting, forecasting, and profitability management, ensuring commercial health of the accounts under your remit.
• Set clear KPIs for campaigns and always-on activity, working with analytics teams to review performance, optimise in-flight, and translate data into actionable insights.
• Ensure governance of processes and workflows across markets to deliver consistent standards, efficient operations, and seamless execution across all social touchpoints.
• Identify organic growth opportunities, upsell new services, and support new business pitches in collaboration with the wider agency leadership team.
• Stay ahead of platform changes, social trends, and digital innovations, inspiring clients and internal teams with forward-thinking ideas and best practices.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, or a related discipline (Bs Marketing preferred).
• 15+ years of experience in marketing or digital communications, with significant time spent in social media and agency environments.
• Proven track record leading large-scale social media strategies and digital campaigns for major brands, ideally across multiple markets.
• Strong client servicing background, with experience managing senior stakeholder relationships and driving long-term client growth.
• Demonstrated leadership skills, with the ability to inspire, coach, and develop multi-disciplinary teams in a fast-paced agency environment.
• Deep understanding of social platforms, content formats, and performance metrics, with a data-informed and KPI-driven mindset.
• Excellent communication, presentation, and negotiation skills, with strong commercial acumen and problem-solving ability.

Certifications (Desirable)

• Relevant professional certifications in digital marketing, social media, or analytics are an advantage.
• Additional leadership, strategy, or account management training is beneficial.

Salary & Role Details

• Salary / Compensation: AED 40,000 (final package will be aligned with experience and client policy).
• Location: Dubai, United Arab Emirates (agency environment with multi-market remit).
• Employment Type: Full-Time.
• Working Conditions / Schedule: Standard full-time working hours; flexibility may be required to support regional markets and key campaign moments.
• Other Details: Additional role-specific and benefits information will be shared with shortlisted candidates.

How to Apply

If you are interested in this opportunity, you must log in to our portal and submit your application with your updated CV.

We appreciate all applications; however, only shortlisted candidates will be contacted.